Launch Emotionally Engaging Sponsorship Activations

Gameday Moments That Stop Fans in Their Tracks.

SQWAD's activations bridge the emotional power of sports with the accountability of modern marketing.

No more guessing. No more “we think it worked.”


Your sponsorships deserve experiences that are felt by fans and proven by data.

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Born to Break the Noise.
Designed to Capture Fan Attention.

In today’s crowded game day, blending in is a fast track to being forgotten.

That’s why every SQWAD activation is engineered to punch through the noise - turning a fleeting glance into a full-blown fan moment. We create experiences that demand attention, spark emotion, and get people talking before, during, and long after the event.

Our process isn’t about reusing templates - it’s about building something so perfectly matched to your brand and your fans that it couldn’t belong to anyone else. From the first spark of an idea to the last cheer in the stands, we design with one goal: to create a ripple that becomes a roar, and a buzz that refuses to fade.

Moments that make fans stop, feel, and interact

A look at the fan moments we’ve created with leading brands — yours could be next.

Perfect Assist Prediction

Spaghetti Run Jumper

How Many Mascots

Scratch & Match Bingo

Effortlessly Create Emotionally Engaging Activations

Give your brand unforgettable moments that fans feel — and results your leadership can measure.


With SQWAD, you can activate your sponsorships through interactive fan experiences that capture attention, spark emotion, and convert engagement into outcomes you can actually report on.

Look Like You, Not Like Everyone Else.

We build activations that wear your brand’s DNA on their sleeve - crafted from the ground up to reflect your personality, your colors, and your voice.

No off-the-shelf templates. No cookie-cutter designs. Just experiences so unmistakably you that fans know who’s behind them before they even see the logo.

Own the Moment.
Own the Stadium.

Our activations turn split-second opportunities into unforgettable brand moments - commanding attention on the scoreboard, in the stands, and across social feeds.

If it’s happening in the stadium, it’s happening with you at the center.

Why teams & brands choose SQWAD activations.

Our activations drive real results—and the numbers prove it.
That’s why over 100 brands and sports properties trust us to power their sponsorships.

91% Scan/Click to Play Rate

Great design isn’t just pretty—it performs.
Our activations grab attention and convert it, with the vast majority of fans who click, playing through.

78% Opt-In Rate

With an average 78% opt-in rate, our experiences don’t just grab attention—they earn trust and build real audience relationships.

57% Stadium Participation

With as high as 57% stadium participation, our activations don’t just get noticed—they get played.
Because attention is earned, not assumed.

Activations that look great on Scoreboard, Newsletter, Broadcast, and Social Media.

Whether it’s on the scoreboard, in a newsletter, across social, or on a live broadcast—ours are built to shine everywhere your brand shows up.


Because consistency in design means consistency in impact. Wherever fans are, you look your best.


Stadium Scoreboard & Signage

Turn passive signage into active engagement—just add a QR code. One scan on the scoreboard or concourse, and fans are in the game.

Email Newsletters

Bring your emails to life with an interactive section that fans actually want to click. One simple add-in. Endess engagement.

Website Banner Ads

Don’t just advertise—invite fans in. Embed interactive activations into your team website banners to spark real engagement and a deeper connection.

Broadcast Engagement

Ditch the static commercials. Turn every broadcast into an interactive moment with a QR code that pulls fans in and drives real connection.

Social Media Boost

Stop the scroll—and make it count. Transform sponsored social posts into interactive experiences that drive clicks, capture data, and prove ROI.

Results Worth Raving About.

See how SQWAD activations are transforming sponsors and teams just like yours.

"This is a WIN for everyone including our partners, our fans, and enhancing our gameday experience. Big Kudos and Thanks to SQWAD for launching this promotion with us and excited to grow these types of fan engagement promotions in the coming season!"

Trafton Eutsler

Miami University Athletics

Van Wagner College - General Manager

No More One-Size-Fits-All. Drive More Value.

Tired of cookie-cutter activations that blend into the noise?


Let’s show you how custom, design-forward experiences can set your brand apart—and drive real results on game day.


Reach out and we’ll walk you through what’s possible.