We love sponsorship. We love working with teams to help maximize their value.

We're a team absolutely obsessed with the sponsorship industry. We wake up each day on a mission to create

Our goal at SQWAD is to create the best digital inventory to help bring value to two of your most important stakeholders: Your fans and your sponsors.

Here we are with the undefeated Cuppy Coffee 👇

The SQWAD

The biggest sponsorship & digital advertising nerds you'll ever see.

Nick Lawson

Nick has worked for & with multiple sports organizations in sponsorship advertising over the last 8 years. The grandson of a sportswriter, he attended Willamette University in Salem, OR where he played college football. After his playing career was over he received an MBA from his alma mater while working his first job in sports. Before starting SQWAD, he worked for various sports & tourism organizations in sponsorship & ad sales.

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Lee Jorgensen

Lee has been building and designing products for sports teams for the past 8 years. He attended Willamette University in Salem, OR where he and Nick became friends. After graduating from Willamette, Lee went on to work at Nike before heading to a coding accelerator called Epicodus in Portland, OR where he discovered a passion for programming. Since then he has worked as a full-stack developer in a variety of languages. In his free time, Lee enjoys attending sporting events, playing sports, and keeping up to date on all things tech.

Here's what teams are saying about working with our team

"Nick and Lee were incredible partners, always ready and willing to make updates along the way to create the best user experience possible."

Alex Kopilow - Digitial Partnership Manager
Chicago White Sox

"Nick and his team enabled us to increase fan engagement and sponsor data capture we hadn’t executed in person previously."

Sam Schauf - Director of Business Development
Virginia Tech Sports Properties

"The program was super user-friendly and allowed me to create a custom activation specific to Heineken. Kudos to SQWAD for providing us with an awesome platform to engage our fans with our partners!"

Allison Spencer - Marketing Partnerships Coordinator
New Jersey Devils

“We have seen great success using SQWAD during the season and our partners have enjoyed this unique activation option. SQWAD has been a great asset to our organization!”

Nicole Morin -Marketing & Activation Manager
Orlando Solar Bears

Ready to get SQWAD in front of your fans & partners?

Request a demo and we’ll show you why some of the biggest teams in sports utilize SQWAD to create contests that drive new sponsorship revenue.


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